Dell Takes Touch Screens To Retailers
The vendor is launching flat-panel, touch-screen systems designed specifically for the retail market.
Dell is thinking out of the box. The PC maker this week is rolling out a new product line built from the ground up for the retail industry, and it's a flat-panel touch-screen system.
The 15-inch E153FPT flat-panel touch screen is the newest addition to a retail line of point-of-sale products Dell introduced in January 2003 that included PC-based registers, software, and peripherals Dell
had developed for other industries and adapted for retail. The touch-screen system is based on customer feedback, says Brian Slaughter, Dell's
senior marketing manager. "Adding a touch screen to the [point-of-sale] product line is an indication of Dell's
growth in the space," says Slaughter, although he declined to comment on the company's share of the retail market. more...
